New Business Planning Training - Getting the big picture [Understand and Implement the workflow]

Deepen the business understanding to strengthen the awareness of the market and learn new business planning techniques.

This course is designed to give your employees both a fundamental understanding and a detailed tactical approach to building new businesses. Moving beyond simple ideation, the training focuses on the critical steps of internal analysis and market strategy formulation. Through hands-on exercises, your team will practice the complete workflow of launching a new venture, ensuring they return to work ready to execute.

Reskill’s Service Commitment

Full Preparatory Support

We provide comprehensive support before, during, and after the training session to ensure a seamless experience for our clients. Training materials will be delivered directly to your office in advance, at no additional cost, ensuring the smooth, efficient, and enjoyable process.

Flat Rate Pricing

Guided by the principle of "Train more. Pay less," our courses are offered at a clear and fixed price with no limit on the number of participants. This approach extends even to customized, instructor-led, in-company training programs, enabling organizations to create an optimal training environment while maintaining budget clarity.

Online Training Options

To meet the diverse needs of our clients, we offer flexible training formats at no extra charge. Whether you prefer in-class sessions, online training, or a hybrid approach (partially web-based), we are here to accommodate your preferences. Please don’t hesitate to contact us to discuss the format that best suits your requirements.

Training Code: 100172   Information updated:

New Business Planning Training - Getting the big picture Goals

At the end of this training, participants will have a complete understanding of new business planning and be able to plan, implement, and be promoted for the plans.

Who Benefits the Most

The following is a general list of target participants for the training and can be adjusted upon review. Please contact us regarding your needs.

Business planners, new business members, managers and executives

Result of New Business Planning Training - Getting the big picture

  1. earn what is needed during the phase of new business planning
  2. Participants will understand the perspective and values of their target and what to provide based on that.
  3. Participants will gain the method to create a new business plan that will generate ongoing profits.

Training Objectives

1. Analyze the company to double-check the strength and weakness

Through hands-on work, participants will understand their current environment, current position, assets, and competitors.

2. Have a complete understanding of the business models and marketing in new business planning

Understand what models make a business successful. Then take a look at the marketing strategies based on the type of customers to see how to build a new business plan.

3. Understand how to design, implement, and evaluate new business

Participants will understand how to build, verify, and evaluate a tentative plan over a period of time and determine whether or not to continue it.

Estimated Training Duration

6 hours (subject to change)

New Business Planning Training - Getting the big picture Curriculum

Other training content can be incorporated into the curriculum upon request at no additional charge.

1. Company Reflection and Analysis [Goal] After self-analyzing of the company, double check the strength and weakness
  • Ice-breaker: Mapping the Process [Assess current understanding of the new business development flow based on experience]
  • The Importance of Internal Analysis [Understanding how customers, competitors, and the environment are shifting]
  • Environmental Analysis: The 3C Model [A bird's-eye view of Customer and Competitor trends]
  • Resource Assessment 1: Value Chain Analysis [Mapping activities from raw material procurement to final delivery]
  • Resource Assessment 2: VRIO Framework [Applying VRIO criteria to your specific value chain]
  • Competitive Analysis: Porter’s 5 Forces [A comprehensive review of the industry and competitive landscape]
  • Strategic Positioning: SWOT Analysis [Clarifying Strengths to leverage, Weaknesses to address, Opportunities to capture, and Threats to avoid]
2. New Business Plans and Business Models [Goal] Understand the basic concept in new business planning
  • Selecting A Proposal Of A New Business Plan [Assessing difficulty, identifying synergies with existing operations, and managing change]
  • The Business Model Framework [Defining the business model and understanding the strategic impact of changing it]
  • Strategy 1: Servitization (Product-as-a-Service) [Shifting revenue focus from selling physical products to providing ongoing services]
  • Strategy 2: Cost Structure Optimization [Converting fixed costs to variable costs (e.g., Pay-as-you-go models) to reduce risk]
  • Strategy 3: Value Chain Reconfiguration [Innovating by integrating (incorporating) or unbundling (decoupling) steps in the value chain]
  • Strategy 4: The Razor-and-Blade Model (Gillette) [Low-barrier entry for hardware to drive high-margin recurring revenue on consumables]
  • Strategy 5: Digital & Platform Models [Leveraging Freemium structures and Network Effects to scale]
3. Marketing [Goal] Understand the different steps of marketing plans and reinforce the concept of the marketing approach
  • Strategic Marketing Framework: STP [Understanding why Segmentation, Targeting, and Positioning are critical for success]
  • (1) Segmentation: Understanding Needs [Analyzing the market to uncover both apparent (explicit) and latent (hidden) customer needs]
  • (2) Targeting: Selection & Focus [Defining "good" targeting and evaluating segments using the 6Rs Framework]
  • (3) Positioning: Owning the Mindshare [Establishing dominant positioning, creating a Positioning Map, and ensuring relevance to company strengths]
  • Execution Strategy: The Marketing Mix (4Ps) [Why a cohesive mix is necessary to deliver value to the target market]
  • The 4Ps Breakdown [Product (Solution), Price (Value), Place (Distribution), Promotion (Communication)—and the key interactions between them]
  • Workshop: Apply STP to Your Business [Select one internal product or service and define its Segmentation, Targeting, and Positioning strategy]
4. The Revenue Calculation [Goal] Double checking the revenue calculation
  • Financial Forecasting: Costs & Revenue [Estimating detailed expenses in advance to determine required sales targets]
  • Break-Even Analysis (CVP) [Understanding Fixed vs. Variable costs and calculating the Break-Even Point to optimize pricing]
  • Strategic Financial Planning [When to temporarily ignore the Break-Even Point: Prioritizing Market Share Growth and Cash Flow management]
5. The implementation of new business plan [Goal] The necessary thought process to check the business plan
  • Rapid Planning & Prototyping [The value of rough planning: Prioritizing speed and agility to create a "Minimum Viable Plan"]
  • Feasibility Study: The Validation Cycle [The hypothesis testing procedure: Formulate Hypothesis → Conduct Research → Analyze Results]
  • Defining Success: KPI Strategy [Identifying the "Real" KPIs (vs. Vanity Metrics) and establishing a monitoring dashboard]
  • The Pivot Decision [Recognizing when to change direction (a critical step often overlooked in corporate internal projects)]
  • Go/No-Go Criteria (Exit Strategy) [Establishing clear, objective rules for when to withdraw and when to continue investment]
6. Reflecting back on the training [Goal] Reflecting on the idea itself
  • Workshop 1: Capitalizing on Strengths & Opportunities [Deep-dive into the SWOT analysis to identify exactly how the company's specific Strengths can capture the identified Opportunities (Cross-SWOT Strategy)]
  • Workshop 2: Applying STP to Your Concepts [Select several potential new business ideas and rigorously apply the Segmentation, Targeting, and Positioning framework to each to test their viability]
  • Workshop 3: Designing the Validation Experiment [Formulate core hypotheses for your business idea and design the specific testing process (research/prototyping) to validate them]

Training Cost

We offer comprehensive customizable training programs for your entire team at a fixed rate, regardless of the number of participants. Whether you need in-class, online, or hybrid training, we can accommodate your specific needs without additional charges. Our pricing model ensures transparency and flexibility, allowing for last-minute adjustments without extra costs.

New Business Planning Training - Getting the big picture Participant Requirements

No particular requirements

Area

We offer a variety of instructor-led training programs in Singapore, both online and in-person.

Frequently Asked Questions

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Yes. The course is designed to meet the needs of our clients and teach skills that can be put into practice right away.
Online and partially web-based courses are both available upon request.

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Reskill Corporation Singapore Branch
60 Paya Lebar Road, #04-23,
Paya Lebar Square, Singapore 409051

+6531258702

+6531258702

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