Persuasive Communication Training for Managers

Driving Action Through Trust, Logic, and Emotion

This program is designed to help managers master the three core pillars of persuasion required to move hearts, minds and drive results. Participants will learn specialized methodologies for building Trust, applying Logic, and appealing to Emotion. By integrating these elements, managers can improve the quality of communication with team members and stakeholders, ensure their proposals and instructions are successfully implemented, and achieve smoother overall management.

Reskill’s Service Commitment

Full Preparatory Support

We provide comprehensive support before, during, and after the training session to ensure a seamless experience for our clients. Training materials will be delivered directly to your office in advance, at no additional cost, ensuring the smooth, efficient, and enjoyable process.

Flat Rate Pricing

Guided by the principle of "Train more. Pay less," our courses are offered at a clear and fixed price with no limit on the number of participants. This approach extends even to customized, instructor-led, in-company training programs, enabling organizations to create an optimal training environment while maintaining budget clarity.

Online Training Options

To meet the diverse needs of our clients, we offer flexible training formats at no extra charge. Whether you prefer in-class sessions, online training, or a hybrid approach (partially web-based), we are here to accommodate your preferences. Please don’t hesitate to contact us to discuss the format that best suits your requirements.

Training Code: 100714   Information updated:

Persuasive Communication Training for Managers Goals

Equip participants with a structured, logical communication framework. Participants will learn to use data and logical reasoning as foundations for persuasion, ensuring their messages are clear, compelling, and drive decisive action.

Who Benefits the Most

The following is a general list of target participants for the training and can be adjusted upon review. Please contact us regarding your needs.

Managers and Management-level leaders

Result of Persuasive Communication Training for Managers

  1. Understand the three core elements of persuasion: Trust, Logic, and Emotion.
  2. Develop essential techniques for establishing trust and implement strategies to restore it when it has been compromised.
  3. Evaluate the significance of structured logical frameworks (PREP method, Pyramid Structure) alongside emotional storytelling to inspire action.

Training Objectives

1. Understanding the Triad of Persuasion: Trust, Logic, and Emotion

Develop a clear understanding of the three pillars of persuasion (Ethos, Logos, and Pathos), and understand the strategic balance required to leverage each effectively depending on the situation.

2. Building Foundations and Restoring Credibility

Trust is the foundation of any persuasive argument. Participants will explore the five key drivers of credibility and acquire practical strategies for repairing professional trust when it has been compromised.

3. Mastering Logical Frameworks and Emotional Appeal

Beyond the basics of PREP and Pyramid Structure, participants will explore the power of Storytelling to make messages more compelling and memorable.

Estimated Training Duration

4 hours (subject to change)

Persuasive Communication Training for Managers Curriculum

Other training content can be incorporated into the curriculum upon request at no additional charge.

1. Fundamentals of Persuasion [Goal] Understand the three elements of persuasion and how to apply them selectively.
  • Identify the traits of persuasive leaders and learn when to combine Trust, Logic, and Emotion.Icebreaker: Common traits of persuasive people.
  • Defining Persuasion: Scenarios/Persuasion vs. Manipulation.
  • Three elements of persuasion: Ethos (Trust) / Logos (Logic) / Pathos (Emotion).
  • Combining the elements: Switching based on audience / Synergy.
  • Exercise: Self-reflection on personal persuasion style.
2. Persuasion through Trust (Ethos) [Goal] Build relationships and create a foundation for persuasion
  • Activity: Earning trust.
  • Why trust is the foundation: Definition / Trust vs. Authority.
  • Five elements of trust: Competence / Consistency / Integrity / Empathy / Reciprocity.
  • Workshop: Behaviors that damage trust
  • Damaging behaviors and recovery: Common pitfalls / How to recover.
  • Self-assessment: Trust level self-check
3. Persuasion through Logic (Logos) [Goal] Appeal to the audience's reason using data and logic.
  • Importance of logical persuasion: Why logic is needed / Why logic alone is not enough.
  • Basic structures of logical thinking: Claim-Evidence-Fact / Deduction and Induction.
  • Workshop: Non-logical persuasion.
  • Importance of "Why": Points for communicating reasons.
  • Effective use of data and evidence: Quantitative vs. Qualitative / Reliability.
  • Structuring logical explanations: PREP method / Pyramid Structure / Chronological.
  • Team Work: Creating a logical proposal
  • Best Practices: Avoiding logical leaps / Matching the listener's level.
4. Persuasion through Emotion (Pathos) [Goal] Move hearts and inspire action
  • The power of emotional appeal: Why emotion drives action / Role in business.
  • Five elements of emotional appeal: Storytelling / Vision / Empathy / Values / Urgency.
  • Group work: Persuasion through stories
  • Specific techniques: Metaphors and analogies / Vivid descriptions / Contrast.
  • Points of caution: Boundary with manipulation / Avoiding force / Combining with logic.
  • Workshop: Final Training Reflection.

Training Cost

We offer comprehensive customizable training programs for your entire team at a fixed rate, regardless of the number of participants. Whether you need in-class, online, or hybrid training, we can accommodate your specific needs without additional charges. Our pricing model ensures transparency and flexibility, allowing for last-minute adjustments without extra costs.

Persuasive Communication Training for Managers Participant Requirements

Ideally suited for those currently in a leadership, management, or supervisory position.

Area

We offer a variety of instructor-led training programs in Singapore, both online and in-person.

Frequently Asked Questions

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Yes. The course is designed to meet the needs of our clients and teach skills that can be put into practice right away.
Online and partially web-based courses are both available upon request.

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Reskill Corporation Singapore Branch
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Paya Lebar Square, Singapore 409051

+6531258702

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