SNS Basic Understanding Training

Gain a systematic understanding of major social media features and basic operations.

This training provides a comprehensive overview and proper understanding of the basic operations of major social media platforms (Facebook, X, Instagram, and TikTok). Even beginners will acquire the foundational knowledge needed to utilize each tool safely and effectively. Through hands-on posting exercises, participants will also strengthen their skills in content creation and publishing.

Reskill’s Service Commitment

Full Preparatory Support

We provide comprehensive support before, during, and after the training session to ensure a seamless experience for our clients. Training materials will be delivered directly to your office in advance, at no additional cost, ensuring the smooth, efficient, and enjoyable process.

Flat Rate Pricing

Guided by the principle of "Train more. Pay less," our courses are offered at a clear and fixed price with no limit on the number of participants. This approach extends even to customized, instructor-led, in-company training programs, enabling organizations to create an optimal training environment while maintaining budget clarity.

Online Training Options

To meet the diverse needs of our clients, we offer flexible training formats at no extra charge. Whether you prefer in-class sessions, online training, or a hybrid approach (partially web-based), we are here to accommodate your preferences. Please don’t hesitate to contact us to discuss the format that best suits your requirements.

Training Code: 100741   Information updated:

SNS Basic Understanding Training Goals

The objective of this course is to provide a comprehensive overview of today's major social media services and to ensure a solid understanding of how to use each platform fundamentally.

Who Benefits the Most

The following is a general list of target participants for the training and can be adjusted upon review. Please contact us regarding your needs.

This training is ideal for corporate beginners and marketing newcomers who need to understand major social media platforms and acquire the foundational skills to use them safely and effectively for business.

Result of SNS Basic Understanding Training

  1. Understand the history, evolution, and unique characteristics of each major social media platform.
  2. Learn foundational terminology universally used across social media, such as account structures and posting mechanics.
  3. Master the basic operations of X (formerly Twitter), Facebook, Instagram, and TikTok, equipping participants to use them safely and securely.

Training Objectives

1. Understand the Big Picture and Features of Major Social Media

Participants will systematically learn the unique characteristics of X, Facebook, Instagram, and TikTok—the core platforms most frequently utilized by businesses today.

2. Master Universal Social Media Terminology

Participants will gain a solid grasp of foundational industry terms used across all platforms, such as accounts, follows, hashtags, and impressions.

3. Acquire Basic Operations and Safe Usage Skills

From account creation and posting to engagement and privacy configurations, this course covers the essential steps to ensure participants can use each platform safely and securely.

Estimated Training Duration

5 hours (subject to change)

SNS Basic Understanding Training Curriculum

Other training content can be incorporated into the curriculum upon request at no additional charge.

1. The Social Media Landscape [Goal] Understand the overall big picture of modern social media services.
  • What is Social Media? [Definition of Social Networking Services (SNS) / History and Evolution of Social Media]
  • 【Workshop】 Why Users Are Growing Exponentially
  • Major Social Media Platforms [Characteristics of X (formerly Twitter) / Facebook / Instagram / TikTok]
  • 【Workshop】 Mindset and Best Practices for Social Media Usage
2. Universal Industry Terminology [Goal] Develop a proper understanding of fundamental terms used across all social networks.
  • Account-Related Terms [Basic Concept of an Account / Understanding Follows vs. Followers]
  • Posting-Related Terms [Types of Posts and Their Naming Conventions / Types of Post Content]
  • Reaction & Engagement Terms [Basic Reaction Functions / Utilizing Hashtags]
  • Analytics & Performance Terms [Impressions / Engagement Rate]
  • Communication-Related Terms [Direct Messages (DMs) / Block and Mute Functions]
  • 【Workshop】 Vocabulary Comprehension Check
3. Mastering X (formerly Twitter) [Goal] Master the basic operations of X and learn how to use it safely.
  • Account Creation & Basic Settings [Step-by-Step Account Setup / Profile Optimization / Key Points for Privacy Settings]
  • Core Posting Functions [Creating and Publishing Posts (Tweets) / Uploading Photos and Videos / Editing and Deleting Posts]
  • Utilizing Reaction Features [How to Use the Like Button / Reposting (Retweeting) Methods / Replying and Commenting]
  • DMs & Private Communication [Sending Direct Messages / Utilizing the Block Function]
  • 【Workshop】 Practical X Operations
4. Mastering Facebook [Goal] Understand the basis of decision-making and be able to act independently.
  • Account Creation & Basic Settings [Account Setup Workflow / Detailed Profile Settings / Advanced Privacy Management]
  • Posting Functions & Content Creation [Creating Standard Posts / Sharing Photos and Videos / Leveraging the Stories Feature]
  • Connecting & Communicating with Friends [Friend Requests and Connection Management / Likes, Comments, and Shares]
  • Private Communication via Messenger [Messenger Basics / Audio and Video Call Features]
  • 【Case Study】 Handling Incidents and Troubleshooting on Facebook
5. Mastering Instagram [Goal] Understand Instagram's unique, visual-centric features and utilize them effectively.
  • Account Creation & Basic Settings [Step-by-Step Account Setup / Key Points for Profile Optimization / Privacy and Security Settings]
  • Core Posting Functions [Creating Feed Posts / Leveraging Stories / Posting Short-Form Videos with Reels]
  • Reaction Features & Communication [How to Use Likes / Utilizing the Comment Section / Shares and Direct Messages]
  • Hashtags & the Discovery Feature [Effective Use of Hashtags / Navigating Search and Explore / Basic Analysis with Instagram Insights]
  • 【Workshop】 Instagram Post Creation Practice
6. Mastering TikTok [Goal] Master the basic setup and content creation mechanics of TikTok.
  • Account Creation & Basic Settings [Step-by-Step Account Setup / Key Points for Profile Optimization / Privacy and Security Settings]
  • Video Posting Fundamentals [Basic Video Shooting Operations / Utilizing Editing Features and Effects / Publishing Settings and Hashtags]
  • Interaction Features & Community Engagement [Likes and Comments / Sharing and Collaboration Features / Following and Feed Management]
  • Trends & Participating in Challenges [Discovering and Joining Trends / Analytics and Content Optimization / Overview of Creator Tools]
  • 【Workshop】 Practical TikTok Posting
  • 【Workshop】 Comprehensive Capstone Exercise: Choosing and Strategically Deploying the Right Platform for Your Needs

Training Cost

We offer comprehensive customizable training programs for your entire team at a fixed rate, regardless of the number of participants. Whether you need in-class, online, or hybrid training, we can accommodate your specific needs without additional charges. Our pricing model ensures transparency and flexibility, allowing for last-minute adjustments without extra costs.

SNS Basic Understanding Training Participant Requirements

No prior experience necessary.

Area

We offer a variety of instructor-led training programs in Singapore, both online and in-person.

Frequently Asked Questions

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Yes. The course is designed to meet the needs of our clients and teach skills that can be put into practice right away.
Online and partially web-based courses are both available upon request.

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Reskill Corporation Singapore Branch
60 Paya Lebar Road, #04-23,
Paya Lebar Square, Singapore 409051

+6531258702

+6531258702

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